Lead the market with this custom list of sales leads created exclusively for your hotel. Your Lead the Market Prospecting List comes with market research, a comp set review, hot leads and your choice of leads from up to three different market segments. Use this tool to uncover new business, onboard a new sales team member, or plan a sales blitz.
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Since 2007 Jacaruso Enterprises has led the industry in remote Hotel Sales Services. We support over
hundreds of hotels worldwide, ranging from suburban, urban, airport, and metropolitan to boutique hotels.
5-7 business days. Lead the Market Lists are specially curated for your hotel’s specific needs and zip code.
Once your order is confirmed and our Leads Analyst begin processing your order, you will receive an email with an estimated delivery date.
Our team of Leads Analysts have hotel knowledge and expertise in driving room nights and revenue into hotels. They can curate custom lists of leads with organizations and likely contacts that will generate incremental business.
Your Lead the Market List will be delivered via email in an Excel spreadsheet with multiple worksheets for market research, comp set review, hot leads and additional leads from your choice of up to 3 market segments. The market segment options to choose from include:
Construction
Crew
Energy
Government
Insurance
Law Firms & Legal Services
Manufacturing
Media/Film Production Companies
Medical
Organizations
Pharmaceutical
Retail
SMERF
Technology
Transportation
Training
University/College
Our leads are reliably sourced from a variety of platforms including ZoomInfo, social media such as LinkedIn, search engines, Google Maps, local CVBs and Chambers of Commerce, government and military websites, university websites, Construction Dive, and your comp sets websites. In addition, we continually strive to find new resources to further enhance the quality of the Lead the Market List.
A lead may be categorized as hot lead for any one of these reasons:
Organization is doing business with another hotel in your comp set
Organization has looked for hotel accommodations in the last 30 business days in your market
Organization is listed as a top employer within your geographic designation
Organization is known to be an entity that has ongoing inbound travel needs, i.e., hospitals, universities, and military bases.
You can select leads in the following radius options from your hotel’s zip code: Less than 3 miles, 5 miles, and 10 miles.
Travel agency information is included if a prospective account books travel through the agency. However, the contacts our Lead Analysts research include local gatekeepers and decision makers since these individuals most likely to know about travel needs. Examples of this include contact information for the organization’s travel manager, meeting or event manager, purchasing, procurement and training managers, administrative and executive assistants, office managers, project managers, and human resources contacts.
We provide a list of best practices with every Lead the Market list purchase. We recommend prospecting Hot leads first. Pay close attention to hot leads listed on the Comp Set Review tab. Contact leads via phone first, then follow up with an email.
The Lead the Market List is provided in an Excel file that can easily be converted into a .csv or .txt file to be uploaded into most CRM systems. Alternatively, you can use the document as is to track activity and progress.
Lead the Market Lists include one list for a one-time purchase. If you require a refreshed list, you will need to purchase it separately.
It is not recommended to use the same list for multiple hotels. Each Lead the Market List is tailored specifically to one property curated from the radius from that one hotel. For example, if your hotel is an extended stay property, our Leads Analysts research organizations that knowingly have extended stay needs.
We do not accept checks for payment, but we do accept all major credit cards.
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